WBE Spotlight

Natalia Smalyuk started NBAU (Not Business As Usual) Consulting in January 2021 with a mandate to help leaders navigate complex challenges, prepare for high-stakes moments and communicate under pressure. Basically, to support organizations large and small in finding solutions to the kinds of challenges that can disrupt seemingly smooth day-to-day operations. Or, as Natalia likes to say, wicked messes. 

In April, WBE Canada’s President, Dr. Georgette Zinaty travelled to Hong Kong as part of the Canadian contingent taking part in the 2026 Women Power Forum. In her keynote speech “Why Not You”, Dr. Zinaty shared the importance of collaboration vs competition as women come together to drive the future, moving from local success to global economic power.

Stories from the “COVID Years” featuring Canadian women business owners often highlight pivots, resilience, downsizing, and reinvention - sometimes even closure. Rarely do they include the word “start-up.”

Recognizing our WBE Canada Community and those who are making news, achieving milestones and shining a light on Canada’s outstanding WBE Canada Certified women businesses, Corporate Members and Partners.

My name is Natalie Gilson, and together with Melissa Weber, I co-lead Pisces Oceans Inc., a consultancy supporting ocean-focused projects around the globe with strategy, management, and communications.

We’re thrilled to celebrate Charlene Currie, a proud certified WBE and founder of MOR Consulting Group™, whose thought leadership is gaining nationalattention!